The 100K Business Club
2012 – THE YEAR FOR BUSINESS – 3 DAY BUSINESS CONVENTION TO CHANGE YOUR LIFE FOREVER – WITH A MONEY BACK GUARANTEE
Group 3 Now Booking – June 2012

“I followed – to the letter the 100K club ethos – Just had another great order, so thanks to Kenny & Mark for their guidance. The profit in this order more than covers the cost of the course.”
“That was an amazing 3 days,Might have trouble sleeping tonight, my brain is still spinning”
“Fabulous 3 days seminar, just what I wanted, busines, business, business. My head is chock a block with info, I need to set some priorities and decide what to do first”
“Thanks to Mark, Kenny and all the rest of you for making the past few days an utterly incredible experience, I am in a much better position to plan my future. Thanks again”
“A huge thanks to Kenny, Mark for a fantastic 3 days. My brain is full”
” My brain is addled”
“I was at the 100K business seminar this week, presented by Mark Cleghorn and Kenneth Martin and can simply describe the days as Informative, Intuitive and Inspiring! It was a truly Business changing experience!
Thank you so much for the captivating 3 days of Business talks, demonstrations and practical’s. The methods of delivery were outstanding and the days seemed to dissolve away so quickly as we soaked up your enthusiasm and passion for business as well as the infectious humour. You must be complimented on your devotion and dedication to delivering business facts and techniques that most photographers don’t even know, let alone are willing to divulge or part with.
” My brain is addled”
Join Mark Cleghorn and Kenny Martin on the next most incredible 3 day business convention which will turn around your business and change your life forever. This 3 day business extravaganza will take you step by step through every aspect of the business side of portrait photography. From planning, marketing, promotions, PR, literature, products, pricing, the actual session, post session, workflow, sales, production & post session.
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The packed 3 day program will include set presentations from Mark and Kenny as well as breakout ‘brainstorming’ sessions with other delegates to add specifics to your business, every avenue will be explored and at the end of the 3 days you will receive extensive course notes and a password to a members only webpage where the progress of all delegates can be followed and questions asked and answered on the forum. As a member of the exclusive £100k Club you will have the tools and support network available at all times to help make your dreams turn into reality.
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Our aim is to achieve a total group membership of 100 photographers each regularly recording £1000+ portrait sales (hence the £100k club) But also to bring everyone in the group up to a minimum of £400 average portrait sale from each and every client. We are not setting your goals however, everyone has a different outlook on where they would like there business to be, perhaps you are ultra ambitious and would like to turnover £1,000,000 per year on portraits or perhaps you are happy to stick to under the VAT threshold and remain the one man band status to maintain your work / life balance. The choice is yours, we are simply facilitators to your final goals. You will walk away after the 3 days with ALL the tools to run a successful photographic business. Both Mark and Kenny have had extensive experience of building business models and are absolutely committed to the education of fellow photographers. Since the formation of PhotoTraining4U Mark and his team have made a huge difference to the lives of 10,000′s of photographers worldwide.
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This is the next step, a program where no stone is left unturned and no problem left unanswered. Don’t be left out, we have priced this incredible 3 day workshop at only £1,950. If this seems expensive for a seminar, trust us when we say that you will think it is a drop in the ocean once you have attended the convention. This is not about taking pretty pictures this is a real business saver. We truly think that this is a LIFE CHANGING event and we are so confident that you will be delighted with the content, and achieve incredible results, that we are offering a 100% money back guarantee. If you follow everything we say and you do not achieve the goals we set together, you get your money back.
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The next £100k Club will take place in Cardiff on 24th, 25th and 26th June 2012
Included in the cost is lunch and refreshments on all 3 days, 2 nights accomadation and evening meals plus full course notes and documents in electronic form and supplied on a USB flash stick which will be given out at the end of the convention.
£950 booking fee is required to reserve your place and £1000 balance to be paid by the 24th May 2012.
If you wish to bring a business partner to the event please contact the studio for a booking. The cost is £900 based on a full delegate package and room share.
Excludes course notes and follow up.
Each 100K group is designed to be intimate with a maximum of 25 studios in any group.
Day 1
11am Introduction to the £100K Club & The Ambition
12am The Value Change Part 1
1pm Lunch
2pm The Value Change Part 2
3pm Marketing
4pm Coffee
4.45pm Business Planning
6pm Discussion of Marketing Ideas
7.30pm Day 1 Close & Q&A
Day 2
8am Breakfast Meeting - The Websites
9am The 37 Cash Generator Promotions Part 1
11.30am Coffee
11.45am The 37 Cash Generator Promotions Part 2
1pm Lunch
2pm Pricing and Products for Profit
4pm Coffee
4.45pm Packages or Products
6pm Planning for the session & the actual session.
In this section we are looking at, amongst other things, post session and pre session chat, the variety and style of the session
to produce maximum sales, confirmation calls etc.
7pm Close and Q&A

Day 3
8am Breakfast Meeting Creating slide shows to WOW clients
9am The Portrait Sale - Quite simply how to maximise the sale to achieve a consistent average sale of a minimum of £400 from each
and every client. This section will cover everything from the basic method to hints and tips for maximising the sale.
11.30am Coffee
11.45am Practical Selling
1pm Lunch
2pm Practical Selling
3.15pm Business Analysis & After Sales Service
4.pm Close and review the past 3 days. Q&A.
Failure to pay by the due date will cancel your place and loose your £950 booking fee.
The qualify for your Money Back guarantee you must have made all efforts to implement the techniques taught on the course. You must have actively been promoting and selling as described and demonstrated on the course for at least 6 months. You may be required to have an independant assessor to qualify your money back.
Moneyback guarantee excludes Accomodation and Meal package costs, USB Media and Course notes, Webinar fees.
